Improve SEO with Yoast

When launching a website, it’s important to ensure it’s displayed correctly in search results. You want users to type your name into Google or Bing and see your website clearly with the correct description.

There’s a plugin for WordPress that helps you do just that! It’s called Yoast SEO. A free version is available on the WordPress marketplace and you can install it right now – just follow this link.

Let’s talk about the features:

Taking care of WordPress SEO

  • The most advanced XML Sitemaps functionality at the push of a button.
  • Full control over site breadcrumbs.
  • Set canonical URLs to avoid duplicate content – this means you’re website is being compliant with search engine guidelines.
  • Title and meta description templating – this allows better results on search engines with clear titles and descriptions for your content. This is particularly good for the home page, a lot of people will just google the name of a website to find it so it’s important to be presented well.

Write awesome content

  • Content & SEO analysis: Tools to write SEO-friendly texts.
  • The snippet preview shows you how your post or page will look in the search results – even on mobile.

Keeping your site in shape

  • Yoast SEO tunes the engine of your site so you can work on creating great content.
  • Integrates with Google Search Console.
  • Manage SEO roles – give other authors access to different parts of the SEO plugin.
  • Bulk editor: Make large-scale edits to your site.

There’s also a premium version of the plugin available if you wish to pay but we think the free version provides everything you’ll need for starting out. Download it here.

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